Domino’s launches QSR-first Pizza and Lava Pots
Domino’s has announced the launch of its all-new Value Snacking Range, celebrating Aussie snacking culture in the most iconic way - debuting the new menu items Down Under.
The launch comes amidst a surge in snacking orders across Australia, with snacking orders at Domino’s up 20 per cent in the last six months alone. Designed to satisfy Aussies' insatiable appetite for tasty treats on the move, the Quick Service Restaurant (QSR)-first menu items include:
Pizza Pots: The ultimate savoury snack that fits perfectly in the palm of your hand. Complete with gooey, cheesy centre wrapped in Domino’s world-famous Pizza Dough, Pizza Pots will feature three crowd-pleasing toppings: Three Cheese, Pepperoni, and Beef & Bacon.
Lava Pots: The sweet treats feature a rich, molten chocolate centre encased in Domino’s signature, fluffy dough. Baked to perfection, drizzled with a cream-cheese style icing and sprinkled with icing sugar, each bite delivers a delightful explosion of gooey chocolate goodness.
As you sink your teeth into bite-sized goods, Domino’s Head of Product Development & Innovation Michael Treacy is convinced the new range will leave Aussies wanting more.
"Aussies love to snack, which is why we created Pizza Pots and Lava Pots. Both are perfectly portioned treats that deliver the iconic Domino's Pizza flavour and the beloved Lava Choc Cake goodness. Whether it's a quick bite between errands, a post-school pick-me-up, or a late-night movie munch, these new additions take snacking to a new level."
Customers can choose between the perfect for on-the-go 3-pack of Pizza Pots or 2-pack of Lava Pots from just $6 each.
Perfect for sharing (or not!), Domino’s ANZ Chief Marketing Officer Allan Collins says the new range is the solution for any Aussie looking to get their snack on!
“Snacking just got a whole lot more exciting…Forget your usual chips or pretzels, our new Value Range is the solution to levelling up your snacking game. The new flavour-packed, value-loaded items might just be my all-time favourite addition to the Australian menu. Perfect for on-the-go and made to suit Aussie lifestyles, snack time will never be the same!”
Customers can order the new items in-store, through the Domino’s app, or online at www.dominos.com.au.
